[PRNewswire] A new scale for Pet Fair Asia

입력 2017-09-15 09:50  

락토핏 당케어 광고 이미지
난각막NEM 광고 이미지
[PRNewswire] A new scale for Pet Fair Asia

[편집자 주] 본고는 자료 제공사에서 제공한 것으로, 연합뉴스는 내용에 대해 어떠한 편집도 하지 않았음을 밝혀 드립니다.



(SHANGHAI, Sept. 14, 2017 PRNewswire=연합뉴스) The 20th Pet Fair Asia took place at Shanghai New International Expo Center on 24-27 August 2017. With 8 halls (100,000sqm) and 950 exhibitors, the exhibition reached a new threshold of exposure in the fast growing market, allowing professionals access to the widest representation of pet supplies in Asia.



33,275 trade visitors attended the show (+24.05%/2016), including 3,864 from overseas (+11.29%). 81.7% of them declared attending for purchasing purposes and 95.8% to learn about new products. Strong interest was shown in all represented exhibits: upstream suppliers, manufacturers, brands, distributors, service providers and e-commerce platforms. The extended supply chain coverage at Pet Fair Asia allowed unprecedented vertical business interactions, from raw materials and machinery down to end-users.



International brands were omnipresent on site, at their distributor stands and through standalone corporate booths or national pavilions. The size of China and fierce competition make it necessary for brands to find additional regional distributors while being able to communicate directly with growing numbers of international visitors. Adding to Asian buyers already well represented at the show (South-Korea, Japan, Thailand, Malaysia, Indonesia), this edition witnessed a rapid increase of visitors from emerging markets, in particular from Vietnam, Philippines, Iran and Saudi Arabia.



On the domestic side, Chinese companies have rapidly grown to a new level in terms of branding and geographic business outreach. 77.6% exhibitors declared doing business both in China and overseas, 13.2% exclusively outbound and 9.2% locally. Traditional exporters continue to transform their business model towards domestic sales, with multiple new brands on display supported by outstanding marketing budget - up to EUR500,000 was spent in 4 days by the newly launched "Frog Brand".



Numerous events took place along the show: 7th International Pet Industry Summit [http://www.petfairasia.com/en/conferences/ipis/ ], 6th Petfood Forum China [http://www.petfairasia.com/en/conferences/petfoodforum/ ], 4th Annual Meeting for Pet Hospital Management [http://www.petfairasia.com/en/conferences/hospitalmanagement/ ], 10th Shanghai Veterinary Conference and 2nd Seminar on pet and aquarium retail convergence. The busy show floor was filled with activities: live TV shows, dog/cat shows and tournaments.



In 2018, Pet Fair Asia will be co-located with Aquarama, the international exhibition for aquarium and terrarium supplies, ornamental fish and reptiles, garden and pond products. The two events will gather 1400 exhibitors in a world-record 125,000sqm space (10 halls), with 40,000 professionals and 110,000 consumers expected.



Pet Fair Asia 2018

22-26 August 2018, Shanghai New International Expo Center

www.petfairasia.com



Photo - https://photos.prnasia.com/prnh/20170914/1940963-1

At Pet Fair Asia 2017



Source: Pet Fair Asia 2018

(끝)





<저작권자(c) 연합뉴스, 무단 전재-재배포 금지>

관련뉴스

    top
    • 마이핀
    • 와우캐시
    • 고객센터
    • 페이스 북
    • 유튜브
    • 카카오페이지

    마이핀

    와우캐시

    와우넷에서 실제 현금과
    동일하게 사용되는 사이버머니
    캐시충전
    서비스 상품
    월정액 서비스
    GOLD 한국경제 TV 실시간 방송
    GOLD PLUS 골드서비스 + VOD 주식강좌
    파트너 방송 파트너방송 + 녹화방송 + 회원전용게시판
    +SMS증권정보 + 골드플러스 서비스

    고객센터

    강연회·행사 더보기

    7일간 등록된 일정이 없습니다.

    이벤트

    7일간 등록된 일정이 없습니다.

    공지사항 더보기

    open
    핀(구독)!